Portfolio Management & Distribution

Think different. Distribute different.

maxiaNET provides strategy and management of product portfolios and global brands. We have more than 25 years of experience developing brands in Latin America. We have a network of logistics partners and sales channels in Latin American markets to promote and market products in different segments.

  • Portfolio Management

    We develop and execute product portfolio management strategies and category management at the retail level for national or regional presence. Based on a comprehensive methodology, we help global brands reach new markets.

  • Distribution Management

    Based on extensive research on consumer behavior, retail channels, points of sale, and market organization, we provide a distribution strategy that allows us to achieve the objectives of brands seeking to expand to Latin America. Our partners have decades of market leadership, and large teams focused on sales, merchandising, and logistics.

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Our Approach
  • 1. Methodology

    Our company focuses on a brand’s Presence, Pricing, Placement, Promotion, Power, and Penetration to give global companies the information they need to control the development of their market.

  • 2. Coverage

    We are always strengthening our network of logistics partners and distributors to offer coverage in ten countries, seven different types of channels, and thousands of points of sale.

  • 3. Market research and visibility

    Our research is ongoing: we constantly generate reports on key indicators of the market to ensure that the brand is reaching its full potential.

Steve Mackey

To know more about these services, don’t hesitate to contact

Steve Mackey
Director – Portfolio & Distribution Management
stevem@maxianet.com